P2plus: Your Business Solution

AP AG holds its ground in the ERP market

If you've been keeping an eye on the trade press, then you'll know that things aren't going so well for a lot of ERP providers at the moment. The last 12 to 18 months have witnessed the bankruptcy of some very prominent competitors, the discontinuation of entire product lines and company buyouts by international capital managers. Other internationally positioned providers tried to further unstable the market with very advance product announcements. During these hectic times, AP AG was generally able to stay on track and strengthen its market position further. This was possible for two reasons: technologically state-of-the-art products and a conservative, customer-oriented business model.

P2plus, our technologically superior multiple multi award winning product, represented a timely investment in the future for AP AG. Today, already more than 250 companies are working with this product, which is entirely based on XML and Web Services on the Microsoft .NET platform. And at CeBIT 2004, AP AG will be ready to present the second generation of P2plus (version 4.0) which boasts a further improved user interface, many enhanced functions and the brand new Microsoft Reporting Server, another first for the ERP solution.

This product head start will now allow us to invest even more heavily in customer support. In addition to logistical competence, our customers are also increasingly demanding in-depth business consulting. We are also actively applying ourselves to the new requirements that are constantly arising in the areas of training, support and documentation.

As a customer of AP AG you are therefore guaranteed a level of service that continues to improve. And as a prospective or new customer, you can rest assured that you will be working with a partner that thinks and works within the structures of medium-sized enterprises, a partner that delivers products tailored to the very specific requirements of the German-speaking region and last but not least, a partner that can provide you with long-term investment security. This is demonstrated for example by the fact that in addition to the smaller and also larger companies that have decided on AP AG and P2plus in recent months, some software houses with a lot of experience in the ERP market have also become new AP AG sales partners to replace their own products or other defunct client/server products. These companies generally carried out a very thorough analysis of the current range of products available in the German-speaking region beforehand.